Sears OpWish Day

For countless Canadians across the country, Christmas planning begins with the arrival of Sears Canada’s Wish Book. For many Sears associates, creation of this annual catalogue occurred months ago while, at the same time, they were putting the finishing touches to its annual Military Family Discount Program which occurs this year on Sunday, December 4, 2016.

This special military discount offers active and retired military personnel, reservists and family members a discount of 15% off most items sold at Sears and is a part of the 11th annual Sears Operation Wish initiative that pays tribute to, and honours, our Canadian military, both at home and abroad, and their family members.

This Military Family Shopping day is a one-day, 24-hour Holiday shop based on Eastern Standard Time from midnight to midnight on Sunday, December 4, 2016.  No orders are accepted either before or after this Eastern Standard Time. This special offer is available through a host of channels:  Sears Department stores, Sears Home stores, Sears Hometown stores, all current Sears catalogues and on www.sears.ca. Valid military ID or CF Appreciation Card is required for store purchases during normal store hours on December 4th.

This special offer to Canadian military provides a 15% savings on both apparel and accessories and home and leisure products (Home Electronics products are excluded in this offer).  This offer is on top of non-exclusionary sales items.  For families who prefer to shop at www.sears.ca or for military personnel deployed over the Holiday season, they can use a special discount code –”OPWISH”– to take advantage of the 15% discount.

Sears Canada is also donating $10,000 to help support local MFRC’s youth oriented programs along with a percentage of funds raised through sales of its special, limited plush bear, Owen, who sports a retro red and black plaid sweater reflective of the company’s Holiday Canadiana theme. 100% of the proceeds from the sale of Owen are donated to the Sears Canada Charitable Foundation which will donate a percentage of those proceeds to local MFRCs on an equal basis.

Since its inception in 2006, the Sears Operation Wish program has donated in excess of $180,000 to support both national and local military family youth programs.